Jennifer Lopez recently made a trip to Moscow for a performance, but also made a quick stop her JLO by Jennifer Lopez boutique in the Crocus City Mall.
While there, Lopez announced that by next year, more stores will be opening in Europe, the Middle East, and South
America.
The JLO by Jennifer Lopez brand, which launched in 2001, is offered
internationally and continues to be very successful. In June 2004, Sweetface Fashion Company opened the first freestanding JLO store in the Crocus Mall in
Russia. Since
then, the international distribution has continued to reach new heights,
with SFC's brands now being sold in over nine countries, with licensed
product being sold in over 40. There are freestanding stores in Russia,
former Soviet Union, Greece and by 2008 there will be 13 more freestanding
JLO stores throughout the mentioned regions.
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